The 90-day protocol.
A structured 90-day execution window: free housing, seed funding, cloud credits, legal, and 50+ investors on demo day. No fees. 15% equity.
Application & Selection
Submit your startup profile. Our team reviews 500+ applications to select 10 high-potential startups per batch. We assess technical depth, market potential, and founder conviction.
Move-In & Resource Unlock
Day 0: Keys to your desk and housing. Seed check deposited. AWS, Google Cloud, and AI credits activated. Legal incorporation initiated. Full operational capacity in 48 hours.
Core Build Sprint (8 weeks)
The production phase. Daily standups, weekly milestones, CTO deep-dives every Friday. Guest ex-founders share battle-tested lessons. Ship fast, iterate faster.
Validation & Market Testing
Stress-test your product with real customers sourced from the WorkHouse network. Internal demo days refine the pitch. Weekly feedback loops with investor mentors.
Investor Warm-Up
Two weeks of intense preparation: data room assembly, term sheet education, mock investor panels, legal structure optimization, and 1:1 intros to pre-vetted angels.
Demo Day & Series A Process
50+ investors in the room. Production-grade product. Real traction. WorkHouse facilitates the capital introduction, and continues as your operational layer post-raise.
The 90-day sprint.
Every week matters. Here is exactly how you spend your 90 days.
Onboarding & Resource Unlock
Weeks 01–02 — Move into housing. Seed check deposited. Cloud credits activated. Legal initiated. Team alignment and product roadmap set in stone.
Core Build Sprint
Weeks 03–10 — Eight weeks of full-velocity product construction. Daily standups, weekly milestones, expert deep-dives every Friday. Ship the product.
Validation & Stress Test
Weeks 11–12 — Real customer pilots from the WorkHouse network. Product iterated based on live feedback. Internal mock investor panels with rigorous critique.
Investor Warm-Up
Week 13 — Data room built, deck finalized, team rehearsed. 1:1 intros to pre-vetted angels and VCs. Legal structure and term sheet education.
Capital Showcase
Week 13 — Demo Day — 50+ investors. Production-grade product. Guaranteed pitch slot. WorkHouse manages the room — you just execute.
Why 15% is a steal.
Plus all operating costs paid by you.
Zero cash out-of-pocket. $60K+ (₹51L+) in value delivered.
How the 15% model compounds.
| Shareholder | Pre-Seed | Seed | Series A | Series B | Exit ($24M/₹200Cr) |
|---|---|---|---|---|---|
| Founder | 65% | 52% | 42% | 34% | $8.1M (₹68Cr) |
| WorkHouse (GP) | 15% | 12% | 10% | 8% | $1.9M (₹16Cr) |
| Option Pool | 20% | 16% | 13% | 10% | $2.4M (₹20Cr) |
| Seed VC | — | 20% | 16% | 13% | $3.1M (₹26Cr) |
| Series A VC | — | — | 19% | 15% | $3.6M (₹30Cr) |
| Series B VC | — | — | — | 20% | $4.8M (₹40Cr) |
| Total | 100% | 100% | 100% | 100% | $24M (₹200Cr) |
Dilution is standard in venture capital. What matters is the velocity to exit. You retain 65% at inception and exit with 34%—which translates to $8.1M (₹68Cr)—because WorkHouse builds the infrastructure for rapid staging.
WorkHouse takes the highest risk at pre-seed. LP funding scales the startup, and our structured 15% ensures we maintain an 8% ownership floor despite downstream VC dilution, generating outsized returns for the Fund I pool.